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Public Policy Platform

Introduction

The Custom Electronic Design & Installation Association (CEDIA) is the professional trade association representing the residential custom installation industry.

CEDIA represents over 3,500 member companies in 35 countries. CEDIA members are established, insured businesses with bona fide qualifications and experience in this specialized field. Member classifications include Residential Electronic Systems Contractors, manufacturers, sales representatives, distributors, professional services, and affiliates.



Public Policy Issues

CEDIA’s public policy efforts are designed to support our members and ensure that their abilities to own and operate their businesses are not impeded upon by special interest groups. CEDIA has increased its government relations efforts as a result of the many special interests that continue to attempt to legislate our members out of business.

By extension, CEDIA members provision our customers’ means of accessing information and entertainment. CEDIA thus represents the consumer, as well as the residential systems contractor, as the products and services they offer are a significant investment on our customers’ part. CEDIA makes certain that residential systems contractor are able to deliver, on a going-forward basis, equipment that is compatible with new technology so that systems do not needlessly become obsolete.

CEDIA and its members must support and educate elected officials in the local, state, and federal arenas who support the industry. CEDIA will educate officials in understanding the industry and the need to keep professional CEDIA companies in business. CEDIA will collaborate with other associations to formulate a cooperated political agenda, and will support its members in their respective states to assure the survival of our industry.



State Licensing

CEDIA members work in the electronic system integration industry, running wires in walls and ceilings, terminating at wall plates and at device locations, and installing speakers, control points and other systems control devices in walls, ceilings, furniture and other built-in and free-standing applications. Regulation of licenses and contractor permits is a state-level function. Few states have regulations that directly license the work CEDIA members perform. In 36 states, burglar and fire alarm work is the only low-voltage regulation in place. Some states require contractor licenses; however, these only apply to their business requirements, not technical skills.

The popularity of low-voltage contracts, along with their increasing size and scope of work, are now attracting professionals formerly uninterested and/or untrained in our field of expertise. However, many states have begun initiatives to regulate, licenses and in many cases restrict who can perform the work our members have been doing for over 25 years. CEDIA does not oppose licensing, but does believe that any standards for licensing and safety should be required by all electronic practitioners. There should be consistency in the establishment of standards as well as the enforcement of those standards.

It is in the CEDIA members’ best interests for their association to stay in the forefront of the regulation issue. CEDIA must be proactive in those states considering legislative initiatives that will regulate the work we perform by getting involved in the actual process as these bills are in the draft stages. CEDIA must rally grassroots support of CEDIA’s mission in each state, which has licensing intent. It is the individual CEDIA members who will band together to insure fair and equitable licensing is implemented where those initiatives are under way, that consumer interests and safety are in fact addressed, that fairness in standards and implementation is encouraged, and that restrictions to company growth are not intentionally put in place to serve special interests.



Digital Television/HDTV

CEDIA believes that it is in the best interests of the public that the digital television transition proceed rapidly, provided that due consideration is given to equal access to programming, without the intervention of unnecessary controls on recording for home use. Included in the equal access should be the right to view all programs transmitted in high definition in their full resolution without any degradation by cable or satellite services. CEDIA also encourages legislation to accelerate the number of programs available in HD, the number of stations broadcasting it, the number of cable systems and satellite services carrying it and the number of products available to receive it.

CEDIA urges any legislation concerning the elimination of analog outputs to recognize the large existence of sets with no digital inputs and the investment consumers have in those sets. CEDIA members have installed digital-capable video systems in customers’ homes for many years, well before the current digital television transition began. They represent, and continue to service, a large number of sets that are currently capable of accepting digital signals but that are not capable of upgrading to directly accept digital inputs.

CEDIA supports any effort that will increase availability of tuner products to consumers, but they urge that any proposed legislation recognize that there are many products now in use that receive a feed from an external tuner, satellite receiver, cable box or other source. It would be a duplication of efforts, a waste of natural resources and a financial burden to consumers to require built-in tuners to certain classes of display devices.



Copyright Protection

CEDIA supports legislation that will continue to allow free and unrestricted rights to record programs for in-home, non-commercial use, such as delay and time shift. CEDIA opposes any legislation or private action that limits recording rights, or which causes the quality of recorded programs to be degraded or altered with respect to video resolution or audio quality.

New technology is being made available to consumers that allows them to not only listen to or view digital (and other) programs as they are transmitted, but to record, delay/time shift, store, manage and playback sound and images so that programs may be enjoyed at the convenience of the consumer’s schedule, not that of the broadcaster. CEDIA members are actively involved in the sales and installation of these products, but face a potential problem in the future as program owners seek to protect their legitimate intellectual property rights. CEDIA respects the rights of copyright holders to protect their property. However, we urge that “fair use” rights be respected so consumers may share programs inside their home without artificially created barriers to legitimate use.



Other Issues

CEDIA members are in the forefront of providing advanced video displays such as high-resolution flat panel displays and projection systems to consumers. It should be noted that many of these products, such as CRT based projectors and direct view sets and plasma display panels (PDP) are emissive systems that use excited phosphors to create an image.

CEDIA supports voluntary limits on the intensity of logo bugs or streaming news tickers to prevent burn-in on consumer displays, and also supports other measures such as rotating logos and positioning, which reduces or eliminates the problem. Barring voluntary compliance with measures to limit the possibility of burn-in, CEDIA supports regulation to assure that forces outside of their control will not harm consumers’ investments in display products.



About CEDIA

CEDIA professionals create high quality, home electronic systems for the discerning consumer. The association provides education, certification, develops the industry and creates demand and profitability within the marketplace. CEDIA also works in conjunction with other associations to establish industry standards.

CEDIA is a not-for-profit association based in Indianapolis, Indiana. It is controlled by its members, who annually elect officers and board members. An executive committee consisting of a president, vice president, treasurer, secretary and past president oversee the operation of the CEDIA office and staff. The Board of Directors elects the Executive Committee at the annual CEDIA EXPO.

CEDIA members abide by the CEDIA Bylaws and subscribe to CEDIA's Principles of Conduct and Ethics, including the following:


Maintain the highest standards of safety and any other responsibilities.


Make a commitment to increase professional growth and knowledge by attending educational programs recommended, but not limited to, those prescribed by CEDIA.


Recognize and discharge by responsibility, to uphold all laws and regulations relating to CEDIA policies and activities.


Protect the public against fraud and unfair practices and attempt to eliminate from CEDIA all practices which bring discredit to the profession.


When providing services or products, maintain in full force adequate or appropriate insurance.


Use only legal and ethical means in all industry activities.


Promote and encourage the highest level of ethics within the profession.

Custom Electronic Design and Installation Association (CEDIA)
7150 Winton Dr., Ste. 200
Indianapolis, IN 46268
Phone: 317-328-4336
Toll Free: 800-669-5329
Fax: 317-735-4012

E-mail: publicpolicy@cedia.org
Web: www.cedia.org



Public Policy Leadership

Action Team Members
Gerry Demple - Team Chair
Merchandising Technologies, Inc.

Pat Colwell
Custom Electronics

Larry Dashiell
Hometech Systems, Inc.

Jeremy Glowacki
Residential Systems

Mark Hull
Hull Productions

Mitchell Klein
StayTuned


Ray Lepper
Home Media Richmond

Bill Skaer

Eric Grundelman, Inc.

Don St. Peters
St. Peters Sales Agency

Randy Vaughan
AE Systems Home Automation & Entertainment

John White
Amblesidelogic

CEDIA Public Policy Manager
Darren Reaman
dreaman@cedia.org